L&N Scotland
Engineered for extremes
The oil and gas industry is known for facing difficult challenges, often in extreme environments. L&N Scotland has a reputation for providing reliable bespoke solutions for the industry and the attitude that no project is too tough. But they needed to reflect this in their brand identity.
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Roll the proposition 'trust us to tame the tiger'. This led to the creation of a completely different beast. Meet the Mechtopus, an octopus created from engineered materials. It's flexible, able, defensive and intelligent, just like the company. With the positioning 'engineered for extremes' it was ready to venture out into the world of exhibition stands, brochures, and the web.