Proving that it is the undisputed leader across the board in marketing communications, IAS b2b Marketing took home a remarkable five awards at the first RAR (Recommended Agency Register) awards last week, including the all important Grand Prix.
The RAR Awards are judged by clients and designed to celebrate both consumer and B2B marketing services companies that really stand out from the crowd in terms of creativity, results and client service.
IAS, which was awarded ‘Agency of the Year’ no less than three times in 2009, was also honoured with gongs for ‘Best in Public Relations’, ‘Best in Effectiveness’, ‘Best in Advertising’ and ‘Best in Direct Marketing’.
Rob Morrice, managing director at IAS, commented: “In a scene so often dominated by B2C, it’s great to see B2B getting the recognition it deserves and coming out triumphant.
“Last year was an amazing awards season for IAS and one that would be damn near impossible to match, however, here at IAS we aim high! Having already won five awards at the Drum awards earlier this month, 2010 is set to be a cracker with the awards tally already up to ten.”
“The fact that it was clients balloting on agency performance to determine the outcome of these landmark awards makes this an even sweeter victory for IAS.”
Nikki Poyser / Sam DorneyTel: 01625 578578Email: nicola.poyser@iasb2b.com / sam.dorney@iasb2b.com
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