IAS wins Mono NOV® Account
19 June 2008
IAS B2B Public Relations, the North-West’s leading B2B brand and communications agency, has won the PR account for Mono® NOV, Europe’s leading designer and manufacturer of pumps, parts, grinders, screens and packaged systems.
IAS has developed a strategic and creative PR campaign for Mono to raise the company’s profile both nationally and internationally to reflect its strong position in the £1.5 billion positive displacement pump market in Europe.
Initially, the campaign will focus on reinforcing Mono’s well established presence in the wastewater sector and help the company generate interest for its solutions in the food and beverage sector.
Lucy Bridle, PR Director at IAS, commented: “We are delighted to be working with Mono and are very excited about implementing a strategic PR campaign for the company that will deliver measureable results.
“As a centre for B2B excellence, IAS has a strategic and creative approach to PR that will prove extremely beneficial for Mono. Our extensive knowledge of this specialist and highly technical industry, as well as the issues affecting it, makes IAS ideally placed to maximise Mono’s PR potential.”
Note to editors:
IAS B2B Marketing
Established in 1973, IAS is a top three, B2B brand and communications agency serving the UK and, through its BBN Network, a number of International market leading clients. Currently employing some 60 B2B specialists, IAS is based in Bollington, Macclesfield, in south Manchester.
IAS is part of Media Square plc, a holding company based in London and quoted on the London stock market. Media Square has an annual turnover of c£200m, employs over 1,400 employees in seven countries and boasts 1,500 clients worldwide.
Mono NOV Group
Based in Manchester, Mono NOV is Europe’s leading designer and manufacturer of pumps, parts, grinders, screens and packaged systems, supplying many different sectors including, water and wastewater, food and beverage, chemical and pharmaceutical, oil and gas, minerals and mining and paper and pulp. Mono’s product range includes heavy and light duty industrial transfer pumps, widethroat pumps, hygienic pumps, dosing pumps, solar pumps, as well as Munchers® and screens.
The Mono NOV Group is a worldwide leader in pumps, parts, grinders, screens and packaged systems. With revenues in excess of $170 million, the company has 700 authorised distributors across the globe and employs over 750 people.
Nikki Poyser / Sarah Muckle
Tel: 01625 578578