Your web presence is by far the most-cost effective way to create highly personalised user-experiences for multiple stakeholders. With the most evolved B2B digital offering on the planet, we’ll help you develop a fully-integrated contact strategy with your website at the heart. Through engaging content and functionality, we’ll help engage your customers across all digital touch-points to manage and grow relationships.
Digital channel planning – a revolution in digital marketing
As communication channels diversify, you have to work harder to reach your stakeholders. IAS digital channel planning combines the latest Web 2.0 and social media technologies with digital marketing tools. Online and offline channels are fully integrated to intercept your market and channel them to the most relevant experience online – your brand’s..
View a video of our Integrated Contact Strategy Model
Website development
Your website needs to be capable of delivering a targeted, relevant and engaging user experience – or what’s the point of sending people there? Armed with clearly defined audience groups and online activity tracking, we’ll map content to actions to help you design and develop a site that meets the demands of multiple stakeholders.
Dialogue manager – a bespoke tool for managing your brand online
Over two years of research and development at IAS have gone into creating a unique suite of bespoke B2B marketing tools. DialogManager enables you to manage your brand online, and optimise your digital marketing efforts. The hub of the solution is ContentManager, a B2B website management framework designed to help you build and maintain a digital relationship.
Find out more about DialogManager tools
