BBN - The Business Branding Network
 

ContentManager

ContentManager is a unique B2B Web site management system designed to enable marketers to take control of their Web based marketing.

Content Manager

The system is built on the latest .Net technology and can be configured to manage a simple campaign Web site or a family of large corporate Web sites.

Our Web site management platform comprises an easy-to-use content management system, with custom templates and modules designed to meet the needs of your B2B content and marketing needs. By integrating it with your contact and CRM databases ContentManager enables you to deliver highly personalised and relevant content and communications to your customers.

Key features:

  • Integrated platform for marketing – Deliver segmented content and personalisation to reflect your customers latest dialogue with your brand
  • Web 2.0 ready – The latest engagement tools including blogs, RSS feeds, podcasts, interactive news rooms
  • Social media compatible – Allow your users to share your content on-line with social bookmarking tools
  • Search engine compliant – Templates and navigation designed to improve your page rankings and optimisation
  • Campaign integrated – Links to Google Analytics to enable campaign tracking and landing page optimisation


Benefits:

  • Reduced cost of Web site management
  • Consistent application of your brand on-line
  • Compliant with W3C guidelines utilising CSS layouts and XHTML code
  • Increased delivery of Web based campaigns and content
  • Ease of use through simple WYSIWYG editing interface